Key Objectives & Features
Our masterplan is built on clear objectives that prioritize community needs, environmental sustainability, and architectural excellence.
Our Primary Objectives
Every aspect of the West Hendon Broadway is designed to achieve these core goals that will benefit residents and the wider community.
Deliver Quality Housing
Provide over 2,000 high-quality homes across a range of tenures, ensuring existing residents can remain in the area while welcoming new families to the community.
- • Mixed-tenure development with social, shared ownership, and private homes
- • Architectural diversity from mansion blocks to family houses
- • Energy-efficient designs meeting modern sustainability standards
Enhance Infrastructure
Improve transport links, utilities, and digital infrastructure to support the growing community and connect West Hendon with surrounding areas.
- • Major highway reconfigurations and road improvements
- • Enhanced pedestrian and cycling connectivity
- • Upgraded utilities and digital infrastructure
Build Community
Create vibrant public spaces and community facilities that bring people together and support local businesses and services.
- • New community centers and meeting spaces
- • Commercial areas supporting local businesses
- • Parks and recreational facilities for all ages
Protect Environment
Preserve and enhance the unique waterside location while implementing sustainable development practices throughout the project.
- • Protection of Welsh Harp Reservoir and surrounding nature
- • Sustainable drainage and flood risk management
- • Green building standards and renewable energy integration
Distinctive Features
These unique elements make the West Hendon Broadway a standout development that will set new standards for estate regeneration.
Waterside Location
Unique peninsula setting with panoramic views over the Welsh Harp Reservoir, offering residents an exceptional natural environment within London.
Signature Tower
A distinctive 21-storey building that will become a landmark for the area, offering stunning reservoir and city views for residents.
Architectural Diversity
From mansion blocks to terraced streets, creating visual interest and housing options that suit different family sizes and preferences.
Transport Integration
Improved connections to surrounding areas through enhanced road networks, public transport links, and pedestrian-friendly design.
Community Hub
Purpose-built community facilities including meeting spaces, recreational areas, and commercial units to support local businesses and services.
Energy Efficiency
Modern building standards with energy-efficient systems, sustainable materials, and renewable energy integration throughout the development.
Positive Impact Areas
The West Hendon Broadway will create lasting benefits across multiple areas of community life and local development.
Social Impact
Creating inclusive communities where existing and new residents can thrive together.
Economic Impact
Supporting local economic growth through job creation and business opportunities.
Environmental Impact
Implementing sustainable practices that protect and enhance the local environment.
Learn More About Our Progress
See how we're turning these objectives into reality through our detailed timeline and current progress updates.